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undergraduate thesis
Analiza poslovne okoline poduzeća Vindija d.d.
2019. urn:nbn:hr:174:935968
Vidović, Melani
College of Slavonski Brod
Social Department

Cite this document

Vidović, M. (2019). Analiza poslovne okoline poduzeća Vindija d.d. (Undergraduate thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:935968

Vidović, Melani. "Analiza poslovne okoline poduzeća Vindija d.d.." Undergraduate thesis, College of Slavonski Brod, 2019. https://urn.nsk.hr/urn:nbn:hr:174:935968

Vidović, Melani. "Analiza poslovne okoline poduzeća Vindija d.d.." Undergraduate thesis, College of Slavonski Brod, 2019. https://urn.nsk.hr/urn:nbn:hr:174:935968

Vidović, M. (2019). 'Analiza poslovne okoline poduzeća Vindija d.d.', Undergraduate thesis, College of Slavonski Brod, accessed 24 April 2024, https://urn.nsk.hr/urn:nbn:hr:174:935968

Vidović M. Analiza poslovne okoline poduzeća Vindija d.d. [Undergraduate thesis]. Slavonski Brod: College of Slavonski Brod; 2019 [cited 2024 April 24] Available at: https://urn.nsk.hr/urn:nbn:hr:174:935968

M. Vidović, "Analiza poslovne okoline poduzeća Vindija d.d.", Undergraduate thesis, College of Slavonski Brod, Slavonski Brod, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:174:935968

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Metadata
TitleAnaliza poslovne okoline poduzeća Vindija d.d.
Title (english)Business environment analysis of Vindija d.d.
AuthorMelani Vidović
MentorMarina Stanić Šulentić (mentor)
Committee memberIvona Blažević (predsjednik povjerenstva)
Committee memberMarina Stanić Šulentić (član povjerenstva)
Committee memberMilan Stanić (član povjerenstva)
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2019-09-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
SWOT analiza jedna je od najpoznatijih analiza za pronalazak pravih odgovora u kakvoj se situaciji poduzeće nalazi, a iako pravljenje analize zahtjeva trud i vrijeme ona je proširena TOWS matricom. TOWS matrica predstavlja nastavak SWOT analize, te poboljšanu verziju koja može dati poduzeću preciznije odgovore. Tu je i BCG matrica koja u ovom slučaju poduzeću Vindiji služi za svrstavanje tvrtki s kojima je povezana, u određene kategorije, odnosno koliko su jake i stabilne na tržištu. Bez provedbe analiza poduzeće bi teško opstalo na tržištu, a konkurencija bi lako zauzela njihovo mjesto. Poduzeće Vindija d.d. svoje poslovanje i danas uspješno provodi, te radi na svakodnevnom poboljšanju i održavanju kvalitete svojih proizvoda.
Abstract (english)
SWOT analysis is one of the most well- known method for finding out company’s situation and even though making the analysis demands time and effort it is expanded by TOWS matrix. TOWS matrix represents the continuation of the SWOT analysis, and an improved version than can give the company more precise answers. There is also the BCG matrix that in this case the Vindija d.d. company serves to classify the companies it is associated with, in certain categories, or how strong and stable are they on the market. Without implementation those three analysis, the company would hardly survive on the market, and competition would easily take their place. Vindija d.d. business is still successful today, and it is working on the daily improvement and maintenance of the quality of its products.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:935968
Study programmeTitle: Professional study program in Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2020-06-30 10:04:23