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undergraduate thesis
NOKIA - nastanak, uspon i pad
2015. urn:nbn:hr:174:104642
Vincetić, Kristina
College of Slavonski Brod
Social Department

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Vincetić, K. (2015). NOKIA - nastanak, uspon i pad (Undergraduate thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:104642

Vincetić, Kristina. "NOKIA - nastanak, uspon i pad." Undergraduate thesis, College of Slavonski Brod, 2015. https://urn.nsk.hr/urn:nbn:hr:174:104642

Vincetić, Kristina. "NOKIA - nastanak, uspon i pad." Undergraduate thesis, College of Slavonski Brod, 2015. https://urn.nsk.hr/urn:nbn:hr:174:104642

Vincetić, K. (2015). 'NOKIA - nastanak, uspon i pad', Undergraduate thesis, College of Slavonski Brod, accessed 26 April 2024, https://urn.nsk.hr/urn:nbn:hr:174:104642

Vincetić K. NOKIA - nastanak, uspon i pad [Undergraduate thesis]. Slavonski Brod: College of Slavonski Brod; 2015 [cited 2024 April 26] Available at: https://urn.nsk.hr/urn:nbn:hr:174:104642

K. Vincetić, "NOKIA - nastanak, uspon i pad", Undergraduate thesis, College of Slavonski Brod, Slavonski Brod, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:174:104642

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Metadata
TitleNOKIA - nastanak, uspon i pad
Title (english)Nokia - the emergence, rise and fall
AuthorKristina Vincetić
MentorMirko Cobović (mentor)
Committee memberMaja Vretenar Cobović
Committee memberMirko Cobović
Committee memberHrvoje Sivrić
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2015-09-29, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U radu se obrađuje tema nastanka, uspona i pada Nokia mobilnih uređaja kao jednih od novih proizvoda u tadašnje vrijeme. U jednoj od cjelina ovoga rada opisuje se sam pojam novoga proizvoda i faze kroz koje novi proizvod prolazi dok ne dođe na tržište i ne izazove konkurentnost. U poglavlju Nokia – nastanak i razvoj opisuje se povijesni razvoj Nokia-e kroz godine, te na koji način se Nokia probijala na tržište. U poglavlju Uspon obrađena je tematika E – poslovanja, gdje se navode određeni modeli mobilnih uređaja s kojima Nokia postiže uspjeh na tržištu, a koji su ujedno povezani s uporabom elektroničkih medija. Jasno je vidljivo da uporaba mobilnih uređaja i E – poslovanja ima veliku ulogu u suvremenom načinu života, te da povećava kvalitetu poslovanja na način da se svakodnevno tehnologija mijenja i proizvođači zadovoljavaju potrebe svojih korisnika, što im je cilj.
Abstract (english)
In this paper we are proccesing the subject metter of origin, rise, and fall of Nokia mobile devices as one of the new products at that time. One part of this paper describes the term of new product it self and phases trought which new product goes until it comes on market and cause competitiveness. Chapter „Nokia – origin and developement“ describes historical developement of Nokia through years and the way that Nokia was beaking into the market. In chapter „Rise“, e-business theme was processed where specific models of mobile phones with Nokia achieved successon the market are presented and which ones are connected with usage of electronic media. It is clearly visible that usage of mobile devices and e-business has great role in modern way of life and that it makes quality of business bigger in the way that technology changes every day and manufacturers meet the needs of their customers, which is their goal.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:104642
Study programmeTitle: Professional study program in Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2016-03-03 11:13:17