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undergraduate thesis
Asertivna komunikacija
2016. urn:nbn:hr:174:605381
Vidak, Ana
College of Slavonski Brod
Social Department

Cite this document

Vidak, A. (2016). Asertivna komunikacija (Undergraduate thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:605381

Vidak, Ana. "Asertivna komunikacija." Undergraduate thesis, College of Slavonski Brod, 2016. https://urn.nsk.hr/urn:nbn:hr:174:605381

Vidak, Ana. "Asertivna komunikacija." Undergraduate thesis, College of Slavonski Brod, 2016. https://urn.nsk.hr/urn:nbn:hr:174:605381

Vidak, A. (2016). 'Asertivna komunikacija', Undergraduate thesis, College of Slavonski Brod, accessed 01 April 2025, https://urn.nsk.hr/urn:nbn:hr:174:605381

Vidak A. Asertivna komunikacija [Undergraduate thesis]. Slavonski Brod: College of Slavonski Brod; 2016 [cited 2025 April 01] Available at: https://urn.nsk.hr/urn:nbn:hr:174:605381

A. Vidak, "Asertivna komunikacija", Undergraduate thesis, College of Slavonski Brod, Slavonski Brod, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:174:605381

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Metadata
TitleAsertivna komunikacija
Title (english)Assertive communication
AuthorAna Vidak
MentorAnita Kulaš Mirosavljević (mentor)
Committee memberLena Duspara (predsjednik povjerenstva)
Committee memberAnita Kulaš Mirosavljević (član povjerenstva)
Committee memberSanja Knežević (član povjerenstva)
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2016-06-30, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U radu je analizirana asertivna komunikacija u poslovnom životu, ali i u svakodnevnici. Komunikacija je vrlo bitna sastavnica života, ali ne bilo kakva komunikacija, nego kvalitetna komunikacija kojom izražavamo svoje stavove, želje, mišljenje, a pri tome ne ugrožavamo sugovornike. Asertivna komunikacija se bazira na takozvanom „ja govoru“, kojom se postiže na izražavanje svojih mišljenja i osjećaja u određenim situacijama, ali na miran i staložen način. Takav način komunikacije se vježba... More nasamo i postepeno se uvodi u životnu svakodnevnicu, a postiže se samopouzdanje te bolji način komuniciranja s okolinom. Za asertivnu komunikaciju postoji nekoliko oblika treninga, kako bi se što bolje izrazio čvrsti stav prema sugovornicima, kojima se direktno daju do znanja vlastiti stavovi. U poslovnom okruženju komunikacija je iznimno bitna za uspostavu što zdravije radne atmosfere, a i boljeg poslovanja. Kako bi se što bolje izrazile sposobnosti, znanja i vještine, vrlo bitno je iznijeti ih kroz komunikacijski proces u kojem niti jedna strana sugovornika neće ostati zakinuta. Less
Abstract (english)
This paper analyzes assertive communication in the business environment as well as in everyday life. Communication is an essential part of life; nevertheless, only through effective communication can one assert their attitudes, desires and thoughts without hurting the other party. Assertive communication is based on the so-called "I-statements" which allow a person to express their thoughts and emotions in a calm and composed manner. That form of communication can be practiced in private... More and can be brought into everyday situations progressively. That way a person's self-esteem is boosted and a more effective way of communicating with others is achieved. There are several ways to learn and practice assertive communication for a person to better express their own attitudes and to take a more firm stand in a conversation. Assertive communication in business is crucial for establishing a healthy work environment and improving business results. In order to express one's abilities, knowledge and skills more clearly, it is necessary to present them through a communication process in which neither side remains at a disadvantage. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:605381
Study programmeTitle: Professional study program in Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-09-28 09:09:34
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